Channel 4

Channel 4 Website- the main website for the Channel 4 family: Ch4, E4, More4, Film4, 4Radio and 4oD

The website is a modern style and easy to use.

Social groups: Mostly Teenagers and young adults because of the large amount of entertainment and lifestyle programmes. Channel 4 does attract other groups such as men with horse racing and cars. The documentary programmes can attract a range of people who want to learn and question questions.

Channel 4 does a lot to help people reach the careers they wish to with the 4unsigned music helping to promote signers to others so that they might get signed and 4Talent helps to get people into the media business with grants, schemes and useful tips. They help to show independent work with people being able to upload their own 4laughs clips and documentaries.

There is lots of interactivity with many forum discussions on a range of topics, competitions, quizzes and games to do.

There has been convergence with other forms of media watching TV online, getting alerts to your mobile and downloading music, clips and movies onto your iPod.

4oD online- you can watch TV programmes online- convergence of television with internet. Personalised as you choose when you want to watch the programmes Watch channel 4 online TV listings of all the channel 4 channels (Ch4, E4, More4, Film4, and Film4+1) so you know what is on all of the channels Competitions Forums for music, film, comedy etc.

This 40D service means you can be flexibile about when you watch your TV Shows and it offers a non-linear structure compared to television. This types of services are replacing TV as they are more personalised to viewers as they can choose in their convenience when they wish to watch TV.

ENTERTAINMENT

Film- quizzes, new films, DVD releases, trailers and clips, interviews, making movies and competitons

Music- 4unsigned, interviews, videos, reviews, competitions, quizzes, news and gossip New Music Month

Games

T4- Meet the crew

4laughs: video, audio, images, upload your stuff, user profiles, podcasts

LIFESTYLE

Cars- aimed at men, galleries, reviews, motor shows, celebrity drives, quizzes and competitions

Food- recipes, Gillian’s meal plans, Win Gastro weekend Health

Homes

Money- women’s financial independence, saving and spending, insurance, tax, being in business, pensions and retirement.

NEWS

Dispatches

Sport

DOCUMENTARIES

FourDocs- download onto your iPod, the history of documentary film making, upload your documentary

FourDocs Guides provide useful information on how to plan, shoot, edit and compress your documentary ready for uploading to FourDocs. If you need help with filmmaking or editing equipment, see our Budget Guide

INTERACT

4Talent- jobs, grants, schemes, 4talent (TV, Film, New Media, Radio and extras) Forums Mobile- Channel 4 News alerts, Cricket alerts and Hollyoaks alerts

RSS Feeds- New technology

What is RSS? RSS stands for Really Simple Syndication. RSS provides a fast and effective way of keeping up-to-date with your favourite sites through web feeds. Whenever new content is added to the sites, these feeds are automatically updated. An RSS reader scans the feeds for any updates, and displays the latest headlines, plus a brief synopsis and a link that takes you to the source site. This process saves you from constantly revisiting your favourite sites to look for new content.

Channel 4 overall uses its website to advertise and market its programmes to audiences. They do this by trying to get viewers more intrested in programmes with competitions, quizzes and downloads.

Radio 1 website

Radio 1 website

Radio 1 Website


You can change the colour scheme of the website which is very interactive and personalised for the consumers, so they can make the website suit their tastes.

Listen to radio 1 via the website- converging the internet with radio, with new media technology constantly being developed radio has to keep up with it in order to stay competitive.
Says who is now on air and what is now playing, lets the audience know what is happening without even listening to the radio.

Competitions to win tickets to My Chemical Romance Radio 1- interactivity within the website

There is a list of links to click on the left hand side:
Listen/ Podcasts; Link to BBC Radio Player, you can browse several radio stations and find a certain show to listen to making this much personalised and flexible to around your time. As Radio 1 podcasts are free it means there is scope for a larger audience and encourage brand loyalty.
DJs/ Shows: A-Z List of shows, you download your favourite shows making the nature of radio less linear.

Radio 1 schedule: Daytime, Dance, Rock/Inide, Hip Hop/RnB and Experimental. Trying to suit a wide range of interests and audiences, the role of BBC.

Events: info about past and future events allows audiences to know what is going to happen next and for industries it is good as they can promote these events before they happen.

One Life: highly interactive section of the website which features fun and freebies, chat and vote. OneLife seems to be about getting the audience involved within array of areas such as health and education.

Listener’s 6 Mix- get your mixes played out on BBC 6 Music- making radio more personal

Banner of random photos and move the mouse along to scroll through the photos.
Webcam bottom of page click to view larger image- interactivity

At the bottom of the website there are links to the following which are all converging different types of technology with the internet:
RSS Feeds: Different music genres, Message board topics
Podcasts: The Best of Chris Moyles, Radio 1 Documentaries, Radio 1’s Best of Unsigned and Entertainment News.
Mobiles: Radio 1 on the move- audio downloads, latest Radio 1 pictures, Entertainment news and pictures, Webcam updates, Track listings, Programme schedule, DJ Wallpapers and more.
Interactive TV: Relates to BBC channels and freeview.

Audiences: As it is BBC radio 1 the main radio station of the BBC it has to try and relate and attract lots of different audiences as it is BBC roles to attract the widest audience as possible.

Theory: Convergence (merging different technologies together: radio on internet) , interactivity (within the website), non-linear (choose specific radio shows to listen to- changing the structure of radio) and vertical intergration (BBC brand- loyalty)